Being disqualified from a survey can be frustrating, but it is a common occurrence in the world of online surveys. There are a few different reasons why you may have been disqualified or screened out from a survey. Here is a non-exhaustive list:
The survey Is looking for a specific demographic
Survey partners use screening questions to ensure that they are getting feedback from a diverse group of people that accurately represents their target audience. For example, a survey from a soda brand might want to target folks who regularly drink soft drinks. If you don't fit that target audience, you'll get screened out of the survey.
The survey has reached the participation goal for your demographic
Survey partners often have a limited number of spots for each demographic targeted in the survey. They may ask some initial screening questions to assess whether you fit those demographics. For example, a survey might have a participation maximum of 500 renters and 500 homeowners. Once they reach 500 homeowner responses, any new responses from homeowners will be disqualified but the survey will remain open to screening for renters. The earlier you take a survey, the better chance you have of qualifying.
Insufficient or inconsistent responses
Survey providers often use quality control measures to ensure that the responses they receive are accurate and reliable. They also often ask what are called Attention Check Questions to make sure participants are paying attention to the survey instructions and questions. If your responses are inconsistent or insufficient, you may be disqualified from the survey. Make sure to read and answer the questions carefully to avoid this issue.